ST. LOUIS, MO - January 18, 2007

TRUE Fitness has a reputation of creating cutting-edge cardio workouts aimed at quick results. TRUE’s latest contribution is the HRC (Heart Rate Control®) Planner™. The HRC Planner is a custom 24-week progressive workout program using target heart rate as a means to reach fitness goals – offered for free on the TRUE Web site.

“The TRUE HRC Planner maximizes your workout benefits, overcomes the ‘fitness plateau’ by producing consistent improvement, and never lets you over- or under-train,” said Patrick Sullivan, Director of Marketing for TRUE. “The proprietary workout is like having a personal trainer available 24 hours a day.”

After answering a few personal questions – such as age, resting heart rate, current activity level, and fitness goal – the planner creates a customized fitness program with a progressive increase in workout intensity and duration. The HRC Planner™ eases users into workouts based on the specific fitness levels they wish to achieve, so the user never starts out too fast.

The HRC Planner™ is the ideal partner to help users achieve positive workout results if any of the following conditions apply:

• New to exercise
• Under-conditioned
• Not sure what to do with your new treadmill
• Inactive or moderately active
• Prone to overtraining

Visit www.truefitness.com/free-workout-plan.aspx to create and print a free tailor-made HRC Planner program.

TRUE Fitness Technology, Inc. specializes in the manufacturing and distribution of premium quality cardiovascular and flexibility products. TRUE’s innovative and award-winning products are among the best in the fitness industry and enable users to look better, feel better and play better. TRUE Fitness markets its products in more than 70 countries through a worldwide network of more than 250 dealers and distributors.